Generate Free Business Leads Through Your Website


free business leads through your website
A website is a great lead generation tool that most businesses aren’t fully aware of how to utilize for lead generation. There are numerous different elements you can add to your website that will allow you to capture free business leads. Elements that make the site more engaging and entice visitors to opt-in and show interest in your solutions. We have the insights of exactly how you can make your website a free business leads generator.

Allow visitors to chat


While FAQs can be helpful, they don’t answer each and every question a visitor has. You don’t want visitors to go from your website with unanswered questions. Plus, FAQs are not engaging at all. Incorporating live chat or chatbot, on the other hand, make your site more engaging and allows visitors to ask any question they want. The feature itself is a lead generator since visitors will have to input their name, e-mail address, and depending on if you want to add it or not a phone number.

This type of direct engagement with the visitors ensures they leave your site with all their questions answered which would mean they will more likely opt for your solution.

Contact form


Integrating a contact form on your site doesn’t cost any money and gives visitors a chance to contact you with questions or show interest in a service. If you decide to go with a WordPress site, most themes come with a contact form. With it, you can capture their name, e-mail, and number and add them to your marketing list. You can send them e-mail promotions, follow up with them and so on to convert them into a customer.

Blog


Blogging is something anyone can do. You don’t have to invest any money in it, doing it on your own. It helps you provide visitors with valuable information, building trust in your business. At the same time, it also enhances your SEO as you use targeted keywords within your post. Essentially, with a blog, you can generate more interest from visitors in your solutions which will help turn them into leads.

Conclusion


To make the most out of your online presence, as a business, you need to open ever avenue for lead generation. Features such as a blog, contact form, and live chat give you the opportunity to generate free business leads. Therefore, these are three features you should add immediately to your site, if you don’t already have them.

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